{"id":24967,"date":"2016-04-11T19:00:19","date_gmt":"2016-04-11T19:00:19","guid":{"rendered":"https:\/\/www.kickads.co\/?p=35"},"modified":"2016-04-11T19:00:19","modified_gmt":"2016-04-11T19:00:19","slug":"google-adwords%e5%a5%bd%e5%a4%9a%e7%be%8e%e5%ae%b9website-sites-suspended","status":"publish","type":"post","link":"https:\/\/www.kickads.co\/en\/google-adwords%e5%a5%bd%e5%a4%9a%e7%be%8e%e5%ae%b9website-sites-suspended\/","title":{"rendered":"Site Suspension: \u7f8e\u5bb9\/\u7626\u8eab\/\u5316\u599d\u54c1\u7db2\u7ad93\u5927\u6ce8\u610f\u4e8b\u9805"},"content":{"rendered":"<p>\u4e0d\u8ad6\u662f\u5728Offline\/Online Platform\uff0c\u7f8e\u5bb9\/\u7626\u8eab\/\u5316\u599d\u54c1\u4fc2\u9999\u6e2f\u5176\u4e2d\u6700\u9858\u610f\u6295\u8cc7\u65bc\u5ba3\u50b3\u7684\u884c\u696d\u4e4b\u4e00\u3002<!--more-->\u5982\u679c\u4f60\u662f\u5728\u4e00\u9593\u7a0d\u5177\u898f\u6a21\u7684Digital Marketing Agency\u5de5\u4f5c, \u7e3d\u6703\u66fe\u7d93\u70ba\u9019\u985e\u578b\u7db2\u7ad9launch \u4e0d\u540c\u985e\u578b\u7684Adwords Campaign (Search or Display Network)\uff0c\u9019\u4e9b\u5ba2\u4eba\u9858\u610f\u82b1\u8cbb\uff0c\u4f46\u5f80\u5f80\u4ea6\u6709\u4e00\u5b9a\u8981\u6c42\u3002\u504f\u504f\u7f8e\u5bb9\/\u7626\u8eab\/\u5316\u599d\u54c1\u7db2\u7ad9\u662f\u975e\u5e38\u5bb9\u6613\u56e0\u70ba\u9055\u72afGoogle Policy \u800c\u906d\u53d7Site Suspension\u4ee4\u5ba2\u4eba\u6012\u6c23\u6c96\u6c96\u5728\u8a71\u7b52\u7684\u53e6\u4e00\u65b9&#8221;\u95dc\u611b&#8221;\u4f60\u3002<\/p>\n<p>\u6211\u53ef\u4ee5\u6b78\u7d0d\u4ee5\u4e0b3\u500bSite Suspension\u539f\u56e0:<strong> 1) \u6b20\u514d\u8cac\u8072\u660e 2) \u4f7f\u7528\u76f8\u5c0d\u8a87\u5f35\u5931\u5be6\u7684\u5b57\u773c 3)\u7db2\u7ad9\u542b\u6709\u8655\u65b9\u85e5\u5b57\u773c<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>\u6211\u9019\u500b\u6708\u8655\u7406\u4e86\u8d85\u904e15\u500b\u90193\u500b\u884c\u696d\u7684Site Suspension \u500b\u6848\uff0c\u7d55\u5927\u90e8\u4efdAdwords Control Panel \u986f\u793a\u7d66\u4f60\u7684\u539f\u56e0\u662f<strong>Misleading And Unrealistic Promotion<\/strong>\uff0c\u6709\u82e5\u5e72\u7d93\u9a57\u4f7f\u7528Adwords Platform\u7684User\/Agency \u90fd\u6703\u8a8d\u540cSite Suspension\/Ads Disapproved \u6703\u4ee4\u4f60\u611f\u5230\u6975\u5927\u7684\u7121\u529b\u611f\uff0c\u56e0\u70baPolicy Status \u7d66\u4f60\u539f\u56e0\u6c38\u9060\u662f\u9019\u9ebc\u7c21\u55ae\uff0c\u4f46Solution \u537b\u90a3\u9ebc\u9059\u9060\u3002\u4f60\u5617\u8a66\u81ea\u5df1\u7406\u89e3\uff0c\u4fee\u6539\u7db2\u7ad9\u53caAdtext\uff0c\u6700\u5f8c\u4e5f\u662f\u7121\u6cd5Re-enable\uff0c\u4f60\u7e31\u6709\u611a\u516c\u7684\u6046\u5fc3\u9858\u610f\u4e0d\u505c\u5617\u8a66\uff0c\u4f46\u5ba2\u4eba\u800c\u628a\u69cd\u53e3\u5c0d\u6e96\u4f60\u7684\u592a\u967d\u7a74&#8230;&#8230;<\/p>\n<p>&nbsp;<\/p>\n<p>\u524d\u4eba\u53d7\u82e6\uff0c\u5f8c\u4eba\u4e58\u6dbc\uff0c\u6211\u7d93\u904e\u9019\u500b\u75db\u82e6\u7684\u904e\u7a0b\uff0c\u4e5f\u4e0d\u60f3\u540c\u884c\u53d7\u9019\u7a2e\u75db\u82e6\uff0c\u6b78\u7d0d\u6211\u8655\u7406\u904e\u7684\u500b\u6848\uff0c\u6211\u53ef\u4ee5\u6709\u4fe1\u5fc3\u7684\u8aaa\uff0c90% Site Suspension \u90fd\u4e0d\u5916\u4e4e\u4ee5\u4e0b3\u500b<\/p>\n<hr \/>\n<p><strong>\u6b20\u514d\u8cac\u8072\u660e Testimonial without disclaimer<\/strong><\/p>\n<p>Google Policy<br \/>\n&#8220;If you show testimonials that claim specific results, include a visible disclaimer stating that there&#8217;s no guarantee of specific results and that the results can vary.&#8221;<\/p>\n<p><strong>\u5716\u4f8b\u4e00<\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-large wp-image-51\" src=\"https:\/\/www.kickads.co\/wp-content\/uploads\/2016\/04\/Elyze-1-1024x627.png\" alt=\"Elyze\" width=\"1024\" height=\"627\" \/><\/p>\n<p>\u5f88\u591a\u7f8e\u5bb9\u6e1b\u80a5\u7684\u7db2\u7ad9\u90fd\u6703\u6709\u7528\u5bb6\u9ad4\u9a57\/\u7528\u5bb6\u5831\u544a\u53bb\u52a0\u5f37\u7522\u54c1\u7684\u8aaa\u670d\u529b\uff0c\u4f46Google Adwords \u8981\u6c42\u5ba2\u4eba\u5fc5\u9700\u99d0\u660edisclaimer(\u514d\u8cac\u8072\u660e):\u4e0d\u80fd\u4fdd\u8b49\u7d55\u5c0d\u6709\u6548\uff0c\u6548\u679c\u56e0\u4eba\u800c\u8a00\u8af8\u5982\u6b64\u985e\u3002\u6709\u4e00\u4e9b \u5ba2\u4eba\u6703\u554fdisclaimer \u8981\u591a\u5927\uff0c\u64da\u6211\u6240\u77e5\uff0c\u5176\u5be6Google Policy \u65b9\u9762\u6c92\u6709\u76f8\u95dc\u7684size\u898f\u5b9a\u4e14\u8981\u6c42\u4ea6\u4e0d\u592a\u82db\u523b\uff0c\u76f8\u5c0dvisible \u5176\u5be6\u5df2\u7d93\u53ef\u4ee5\u63a5\u53d7\u3002\u6709\u4e9b\u5ba2\u4eba\u65e8\u4e5f\u6703\u554f\u6211\u53ea\u5728frontpage \u52a0\u53ef\u4ee5\u55ce? \u7b54\u6848\u662f\u4e0d\u80fd\u7684\uff0c\u6709testimonial \u7684\u5206\u9801\/\u5730\u65b9\u5c31\u9700\u8981\u653e\u7f6e\u3002<\/p>\n<hr \/>\n<p><strong>\u4f7f\u7528\u76f8\u5c0d\u8a87\u5f35\u5931\u5be6\u7684\u5b57\u773c<\/strong><\/p>\n<p>Google Policy<br \/>\n&#8220;Remove misleading or exaggerated claims from your ad text and website, including scientifically improbable claims that are unlikely to deliver on their promise (such as cures for incurable ailments).&#8221;<\/p>\n<p><strong>\u5716\u4f8b\u4e8c<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-large wp-image-118\" src=\"https:\/\/www.kickads.co\/wp-content\/uploads\/2016\/04\/Beaute-1-1-1024x694.png\" alt=\"Beaute\" width=\"1024\" height=\"694\" \/><\/p>\n<p>\u795e\u5947\u4f5c\u7528\u30011\u661f\u671f\u66b4\u6e1b20\u78c5\u53ca\u66b4\u98f2\u66b4\u98df\u4ecd\u7136\u82d7\u689d\u7b49\u8a87\u5f35\u5b57\u773c\u975e\u5e38\u5927\u6a5f\u6703\u906d\u5230Site Suspension\uff0c\u76e1\u91cf\u907f\u514d\u4f7f\u7528\u5931\u5be6\u9673\u8ff0\u3002\u5018\u82e5\u5e0c\u671b\u5e36\u51fa&#8221;\u6c38\u4e45\u4fdd\u7528&#8221;\u7684\u670d\u52d9(\u4f8b\u5982\u6fc0\u5149\u812b\u6bdb)\uff0c\u8acb\u5fc5\u9700\u52a0\u5165<strong>\u660e\u986f\u53ca\u6e05\u695a\u7684Refund\u689d\u6b3e<\/strong>\u65bc\u8a72\u7db2\u5740\u4e2d\u3002<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><strong>\u7db2\u7ad9\u542b\u6709\u8655\u65b9\u85e5\u5b57\u773c<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-53\" src=\"https:\/\/www.kickads.co\/wp-content\/uploads\/2016\/04\/sugery-1.png\" alt=\"sugery\" width=\"697\" height=\"290\" \/><\/p>\n<p>\u5f88\u591a\u7db2\u7ad9\u7684\u5167\u5bb9\u5f88\u591a\u6642\u9593\u6703\u4e0d\u5c0f\u5fc3\u5305\u62ec\u4e86\u8655\u65b9\u85e5\u5b57\u773c\uff0c\u800c\u9999\u6e2f\u7f8e\u5bb9\u7db2\u7ad9\u6700\u5e38\u898b\u7684\u8655\u65b9\u85e5\u5b57\u773c\u662fBotox\uff0c\u800cBotox \u5728Google \u7684guideline\u4e0b\u662f\u5c6c\u65bc\u8655\u65b9\u85e5\u7684\u985e\u5225\u3002<\/p>\n<p>\u8655\u65b9\u85e5\u7684\u7a2e\u985e\u53ef\u53c3\u52a0\u4ee5\u4e0b\u7db2\u5740<\/p>\n<p><a href=\"https:\/\/support.google.com\/adwordspolicy\/answer\/2430794?hl=en\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/adwordspolicy\/answer\/2430794?hl=en<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>\u7576\u9047\u5230\u4e0d\u592a\u660e\u767d \u4e0d\u592a\u6e05\u695a\u7684\u82f1\u6587\u5b57\u773c\uff0c\u4e0d\u59a8\u5230\u4e0a\u8ff0\u7db2\u5740\u67e5\u770b\u6703\u5426\u662f\u8655\u65b9\u85e5\u3002<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>\u5b8c\u6210\u4fee\u6539\u5f8c\uff0cAdwords \u4e0d\u6703\u81ea\u52d5\u5e6b\u4f60\u7684Website Re-enable \u53caReview<\/p>\n<p>\u9700\u586b\u5bebforum\u4ea4\u4e88Google Policy Team\u4f5cSite Review\uff0c\u5927\u5bb6\u53ef\u4ee5bookmark\u4ee5\u4e0b\u7684\u7db2\u5740<\/p>\n<p><a href=\"https:\/\/support.google.com\/adwords\/contact\/site_policy\">https:\/\/support.google.com\/adwords\/contact\/site_policy<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>\u5ba2\u4eba\u6700\u559c\u6b61\u554f\uff0c\u70ba\u4ec0\u9ebc\u90a3\u500b\u7db2\u5740\u6c92\u6709disclaimer\u4e5f\u53ef\u4ee5\u7e7c\u7e8conline\uff0c\u6211\u7684\u7db2\u5740\u5c31\u7121\u6cd5\u520a\u767b\u5ee3\u544a\u3002\u6211\u7684\u7d93\u9a57\u544a\u8a34\u6211Google \u662f\u76f8\u5c0d\u516c\u5e73\u7684\u5e73\u53f0\uff0c\u4e00\u8996\u540c\u4ec1\uff0c\u90a3\u70ba\u4f55\u6709\u4e9bwebsite go against policy \u90fd\u9084\u53ef\u4ee5\u7e7c\u7e8c\u751f\u5b58?\u7b54\u6848:\u6642\u6668\u672a\u5230\u800c\u5df2\u3002\u90a3\u5ba2\u4eba\u5805\u6301\u7533\u8a34\u53c8\u600e\u6a23\u8fa6? \u5481\u5c31\u552f\u6709complain\u3001complain\u518dcomplain\u5427<\/p>\n<p>Feedback on Adwords Ads<\/p>\n<p>https:\/\/support.google.com\/adwords\/troubleshooter\/4578507<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4e0d\u8ad6\u662f\u5728Offline\/Online Platform\uff0c\u7f8e\u5bb9\/\u7626\u8eab\/\u5316\u599d\u54c1\u4fc2\u9999\u6e2f\u5176\u4e2d\u6700\u9858\u610f\u6295\u8cc7\u65bc\u5ba3\u50b3\u7684\u884c\u696d\u4e4b\u4e00\u3002<\/p>\n","protected":false},"author":6,"featured_media":25033,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53,52],"tags":[],"class_list":["post-24967","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-display-ads","category-sem"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.kickads.co\/en\/wp-json\/wp\/v2\/posts\/24967","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kickads.co\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kickads.co\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kickads.co\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kickads.co\/en\/wp-json\/wp\/v2\/comments?post=24967"}],"version-history":[{"count":0,"href":"https:\/\/www.kickads.co\/en\/wp-json\/wp\/v2\/posts\/24967\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kickads.co\/en\/wp-json\/wp\/v2\/media\/25033"}],"wp:attachment":[{"href":"https:\/\/www.kickads.co\/en\/wp-json\/wp\/v2\/media?parent=24967"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kickads.co\/en\/wp-json\/wp\/v2\/categories?post=24967"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kickads.co\/en\/wp-json\/wp\/v2\/tags?post=24967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}