{"id":21232,"date":"2022-01-13T15:30:00","date_gmt":"2022-01-13T07:30:00","guid":{"rendered":"https:\/\/www.kickads.co\/?p=21232"},"modified":"2022-01-13T15:30:00","modified_gmt":"2022-01-13T07:30:00","slug":"mailchimp-vs-activecampaign-vs-getresponse-which-one-is-better","status":"publish","type":"post","link":"https:\/\/www.kickads.co\/zh\/mailchimp-vs-activecampaign-vs-getresponse-which-one-is-better\/","title":{"rendered":"2022 EDM\u884c\u92b7\u5de5\u5177\u6bd4\u8f03 - Mailchimp vs ActiveCampaign vs GetResponse"},"content":{"rendered":"

2022 EDM\u884c\u92b7\u5de5\u5177\u6bd4\u8f03 - Mailchimp vs ActiveCampaign vs GetResponse<\/strong><\/h1>\n\n\n\n

Email Marketing\u662f Digital Marketing\u5176\u4e2d\u975e\u5e38\u91cd\u8981\u7684\u4e00\u74b0\uff0c\u56e0\u6b64\u9078\u64c7\u4e00\u500b\u5408\u9069\u7684\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u670d\u52d9\u5e73\u53f0\u662f\u975e\u5e38\u91cd\u8981\u7684\u3002\u4ee5\u6211\u81ea\u5df2\u7684\u7d93\u9a57\u53ca\u89c0\u5bdf\u4f86\u8aaa\uff0cMailchimp\u3001GetResponse \u548c ActiveCampaign \u61c9\u8a72\u662f\u4e09\u500b\u6700\u5e38\u898b\u53ca\u4e2d\u5c0f\u4f01\u6700\u5e38\u7528\u7684\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u670d\u52d9\u5e73\u53f0\u3002<\/p>\n\n\n\n

\u9019\u4e09\u500b\u5e73\u53f0\u5176\u5be6\u6211\u90fd\u7528\u904e\uff0c\u6211\u6703\u6839\u64da\u81ea\u5df1\u7684\u7d93\u9a57\u548c\u89c0\u5bdf\u5617\u8a66\u5c0d\u9019\u4e09\u500b\u5e73\u53f0\u505a\u4e00\u4e9b\u6bd4\u8f03\uff0c\u4e0b\u9762\u6bd4\u8f03\u7684\u5167\u5bb9\u53ef\u80fd\u8f03\u70ba\u4e3b\u89c0\uff0c\u6240\u4ee5\u6211\u4e0d\u80fd\u4fdd\u8b49\u4f60\u4e00\u5b9a\u548c\u6211\u6709\u540c\u6a23\u7684\u611f\u89ba\uff0c\u672c\u6587\u6703\u5c07\u9078\u64c7\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u5e73\u53f0\u9700\u8981\u8003\u616e\u7684\u9805\u76ee\u5206\u70ba6\u9ede\uff0c\u8b93\u6211\u5011\u4e00\u8d77\u770b\u770b\u5427\uff01 <\/p>\n\n\n\n

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\u529f\u80fd\u6bd4\u8f03<\/strong><\/h2>\n\n\n\n

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1. Ease of use \u6613\u65bc\u4f7f\u7528<\/strong><\/h3>\n\n\n\n

\u5728\u9019\u4e09\u8005\u4e2d\u4f5c\u6bd4\u8f03\uff0cMailchimp\u61c9\u8a72\u662f\u6700\u6613\u4f7f\u7528\u7684\u3002Mailchimp\u6709\u4e00\u500b\u975e\u5e38\u6e05\u6670\u7c21\u55ae\u7684\u754c\u9762\uff0c\u6211\u89ba\u5f97\u4f7f\u7528\u8d77\u4f86\u975e\u5e38\u7c21\u55ae\u76f4\u63a5\uff0c\u5982\u679c\u4f60\u53ea\u662f\u9700\u8981\u57fa\u672c\u7684\u96fb\u5b50\u90f5\u4ef6\u529f\u80fd\u6216\u662f\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7(Email Marketing)\u7684\u521d\u5b78\u8005\uff0c\u6211\u6703\u5411\u4f60\u63a8\u85a6Mailchimp\uff1b \u5c0d\u65bcGetResponse \u548cActiveCampaign\uff0c\u6211\u7d55\u5c0d\u4e0d\u6703\u8aaa\u5b83\u5011\u975e\u5e38\u96e3\u7528\uff0c\u4f46\u662f\u4f60\u9996\u5148\u9700\u8981\u5177\u5099\u57fa\u672c\u7684\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\/\u6578\u78bc\u71df\u92b7\u77e5\u8b58\u3002\u5c0d\u65bc\u65b0\u624b\u4f86\u8aaa\uff0c\u754c\u9762\u53ef\u80fd\u6703\u6709\u9ede\u8907\u96dc\u3002\u7d9c\u4e0a\u6240\u8ff0\uff0c\u5c31\u521d\u5b78\u8005\u800c\u8a00\uff0cMailchimp \u5c07\u662f\u6700\u597d\u7684\uff0cGetrepsonse \u6b21\u4e4b\uff0cActive Campaign \u5247\u662f\u5b63\u8ecd\u3002<\/p>\n\n\n\n

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2. Templates Design and Flexibility \u7bc4\u672c\u8a2d\u8a08\u548c\u9748\u6d3b\u6027<\/strong><\/h3>\n\n\n\n
\"\"\/<\/figure><\/div>\n\n\n\n

\u5728\u96fb\u5b50\u90f5\u4ef6\u8a2d\u8a08\u548c\u9748\u6d3b\u6027\u65b9\u9762\uff0c\u4e00\u5207\u90fd\u662f\u70ba\u4e86\u8b93\u7528\u5bb6\u76e1\u53ef\u80fd\u8f15\u9b06\u5730\u4fee\u6539\u6216\u5275\u5efa\u81ea\u5df1\u7684\u96fb\u5b50\u90f5\u4ef6\u7bc4\u672c\u53ca\u5167\u5bb9\u7b49\uff0c\u9084\u5fc5\u9808\u78ba\u4fdd\u9019\u4e9b\u7bc4\u672c\u5728\u6240\u6709\u5c4f\u5e55\u5c3a\u5bf8\u4e0a\u4e00\u81f4\u5448\u73fe \uff0c\u6548\u679c\u7f8e\u89c0\u3002<\/p>\n\n\n\n

\u5728\u7bc4\u672c\u7684\u6578\u91cf\u548c\u8cea\u7d20\u4e0a\uff0c\u9019\u4e09\u500b\u8edf\u4ef6\u5728\u9019\u88e1\u90fd\u505a\u5f97\u76f8\u7576\u4e0d\u932f\u3002 \u5982\u679c\u4f60\u975e\u8981\u6211\u9078\u64c7\u4e00\u500b\uff0c\u6211\u500b\u4eba\u8a8d\u70baGetResponse\u7a0d\u5fae\u597d\u4e00\u4e9b\uff0c\u56e0\u70ba\u9019\u4e9b\u7bc4\u672c\u5c0d\u6211\u4f86\u8aaa\u770b\u8d77\u4f86\u66f4\u6709\u5438\u5f15\u529b\uff08\u9019\u662f\u975e\u5e38\u4e3b\u89c0\u7684)\u3002<\/p>\n\n\n\n

\"\"\/
Template Panel for ActiveCampaign<\/figcaption><\/figure><\/div>\n\n\n\n
\"\"
 Template Panel for Mailchimp<\/figcaption><\/figure><\/div>\n\n\n\n
\"\"
Template Panel for Getresponse<\/figcaption><\/figure><\/div>\n\n\n\n

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3. Automation \u81ea\u52d5\u5316<\/strong><\/h3>\n\n\n\n

\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\uff08Email Marketing) \u4e26\u4e0d\u518d\u7b49\u540c\u96fb\u5b50\u90f5\u4ef6\u7fa4\u767c\uff08Email Blasting). Email Automation\u5728\u9019\u5e7e\u5e74\u626e\u6f14\u4e86\u975e\u5e38\u91cd\u8981\u7684\u89d2\u8272\u3002<\/p>\n\n\n\n

\u751a\u9ebc\u662fEmail Automation? \u7c21\u55ae\u4f86\u8aaa\u5c31\u662f\u56e0\u61c9\u4e0d\u540c\u7684\u89f8\u767c\u689d\u4ef6\uff0c\u81ea\u52d5\u5411\u4f60\u767c\u9001Email\u3002\u6700\u7c21\u55ae\u7684\u4f8b\u5b50\u662f\uff0c\u7576\u4f60\u7533\u8acb\u8a02\u95b1\u6211\u7684\u96fb\u5b50\u66f8\u6642\uff0c\u6211\u6703\u56e0\u61c9\u9019\u689d\u4ef6\u767c\u653e\u8a72\u96fb\u5b50\u66f8\u5230\u4f60\u767b\u8a18\u7684Email\uff1b\u7576\u6211\u767c\u89ba\u4f60\u6c92\u6709\u6253\u958b\u90f5\u4ef6\uff0c\u6211\u67033\u5929\u5167\u767c\u90f5\u4ef6\u7d66\u4f60\u63d0\u9192\u4f60\u6253\u958b\u4e0a\u4e00\u500b\u90f5\u4ef6\u3002\u9019\u5c31\u662fEmail Automation\u3002<\/p>\n\n\n\n

\u9019\u4e09\u500b\u5e73\u53f0\u6211\u90fd\u6709\u4f7f\u7528\u904e\uff0c\u4e09\u8005\u90fd\u6709\u652f\u63f4\u4e0a\u9762\u6240\u8aaa\u7684Email Automation \u529f\u80fd\u3002\u4f46\u8981\u6bd4\u8f03\u7684\u8a71\uff0cActiveCampaign \u4e00\u5b9a\u662f\u884c\u5167\u516c\u8a8d\u7684Email Automation\u4e4b\u9738\uff01\uff01\uff01\u57fa\u672c\u4e0a\u4f60\u53ef\u4ee5\u60f3\u5230\u7684\u89f8\u767c\u689d\u4ef6\u5b83\u90fd\u6709\u652f\u63f4\uff0c\u800c\u4e14\u6709API\u9023\u63a5\u5f88\u591a\u4e0d\u540c\u7684\u8edf\u4ef6\u53ca\u5e73\u53f0\uff0c\u529f\u80fd\u5f37\u5927\u4e4b\u9918\uff0c\u754c\u9762\u4e5f\u4e00\u9ede\u4e0d\u96e3\u7528\uff01<\/p>\n\n\n\n

\"\"\/
Automation for ActiveCampaign<\/figcaption><\/figure><\/div>\n\n\n\n

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GetRepsonse\u5728Email Automation\u4e0a\u7684\u8868\u73fe\u4e5f\u975e\u5e38\u4e0d\u932f\uff0c\u4f46\u548cActiveCampaign\u6bd4\u8f03\u7684\u8a71\uff0c\u5b83\u7684\u529f\u80fd\u76f8\u5c0d\u8f03\u5c11\uff0c\u800c\u4e14Setup Guideline\u6211\u500b\u4eba\u611f\u89ba\u672a\u6709ActiveCampaign\u505a\u5f97\u90a3\u9ebc\u597d\u3002\u4f46\u503c\u5f97\u4e00\u63d0\u7684\u662f\uff0cGetResponse\u7684\u65b9\u5411\u662f\u5e0c\u671b\u6210\u70ba\u4e00\u500bAll-in-one\u71df\u92b7\u5e73\u53f0\uff0c\u672c\u8eab\u6709\u63d0\u4f9bSales Funnel, Paid Ads Management \u548cWebinar\u529f\u80fd\u7b49\u7b49\uff0c\u96c6\u591a\u529f\u80fd\u65bc\u4e00\u8eab\u3002\u5982\u679c\u4f60\u60f3\u4ee5\u4e00\u500b\u5e73\u53f0\u8655\u7406\u6240\u6709Marketing Automation\u7684\u6771\u897f\uff0c\u90a3GetResponse\u53ef\u80fd\u8f03\u9069\u5408\u4f60\u3002<\/p>\n\n\n\n

\"\"\/
Automation for GetResponse<\/figcaption><\/figure><\/div>\n\n\n\n

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Mailchimp\u4e5f\u6709\u4e00\u500bEmail Automation Builder\uff0c\u4f46\u8207\u5176\u4ed6\u5169\u8005\u76f8\u6bd4\u5247\u8f03\u70ba\u5931\u8272\u3002<\/p>\n\n\n\n

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Automation for Mailchimp<\/figcaption><\/figure><\/div>\n\n\n\n

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4. Deliverability \u9001\u9054\u7387<\/strong><\/h3>\n\n\n\n

\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387 (Deliverability) \u7684\u91cd\u8981\u6027\u4e0d\u8a00\u800c\u55bb\uff0c\u5e73\u53f0\u7684Deliverability\u592a\u4f4e\uff0c\u610f\u5473\u8457\u4f60\u767c\u51fa\u7684\u96fb\u5b50\u90f5\u4ef6\u6703\u8dcc\u843dSpam Folder\uff0c\u4f60\u7684\u8a02\u95b1\u8005\u4e5f\u6703\u56e0\u6b64\u627e\u4e0d\u5230\u4f60\u7684Email\u3002\u5373\u4f7f\u518d\u7f8e\u89c0\u5167\u5bb9\u518d\u8c50\u5bcc\u7684\u96fb\u5b50\u90f5\u4ef6\uff0c\u5982\u679c\u4f60\u7684\u8b80\u8005\u4e0d\u80fd\u627e\u5230\uff0c\u4f60\u6240\u82b1\u7684\u5fc3\u8840\u4e5f\u662f\u767d\u8cbb\u7684\u3002<\/p>\n\n\n\n


\u4f60\u53ef\u4ee5\u5f9e\u9019\u88e1\u67e5\u627e\u5230\u4e0d\u540c\u5e73\u53f0\u7684\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387: https:\/\/www.emailtooltester.com\/en\/email-deliverability-test\/<\/a><\/p>\n\n\n\n

\"\"\/<\/figure><\/div>\n\n\n\n

\u6839\u64da\u8a72\u7db2\u7ad92021\u5e74\u7684\u6578\u64da\uff0cActiv Camapaign\u7684\u8868\u73fe\u540d\u5217\u524d\u8305\u4e14\u76f8\u5c0d\u975e\u5e38\u7a69\u5b9a\uff0c\u56e0\u6b64\u6211\u6703\u9078\u64c7ActiveCampaign\u70ba\u51a0\u8ecd\uff0cMailchimp\u6b21\u4e4b\u3002<\/p>\n\n\n\n

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5. Pricing \u50f9\u9322 <\/strong><\/h3>\n\n\n\n

\u73fe\u5be6\u5730\u8aaa\uff0c\u7279\u5225\u662f\u5c0d\u65bc\u4e2d\u5c0f\u4f01\u4f86\u8aaa\uff0c\u50f9\u9322\u4e5f\u662f\u4e00\u500b\u975e\u5e38\u91cd\u8981\u7684\u8003\u616e\u56e0\u7d20\u3002 <\/p>\n\n\n\n

GetRepsonse\u7684\u6027\u50f9\u6bd4\u6700\u9ad8\uff0c\u7279\u5225\u662f\u5b83\u7684\u201cPlus\u201d\u8a08\u5283\u529f\u80fd\u4e0a\u4e00\u9ede\u4e5f\u4e0d\u5931\u79ae\u3002Mailchimp\u6700\u5f37\u7684\u5730\u65b9\u662f\u6709Freemium, \u53ef\u4ee5\u4e0d\u7528\u4ed8\u8cbb\u4e5f\u53ef\u4ee5\u4f7f\u7528\u5176Mailchimp\u5e73\u53f0\u4e0a\u7684\u7c21\u55ae\u529f\u80fd\u3002\u800cActiveCampaign\u4e26\u4e0d\u63d0\u4f9bFreemium, \u800c\u4e14\u4ee5Contact\u4f5c\u70ba\u55ae\u4f4d\u7684\u8a71\uff0c\u6bcf\u55ae\u4f4d\u7684\u6210\u672c\u662f\u6700\u8cb4\u7684\uff0c\u4f46ActiveCampaign\u6709\u63d0\u4f9b14\u65e5\u514d\u8cbb\u8a66\u7528\uff0c\u5927\u5bb6\u4e5f\u53ef\u4ee5\u5165\u53bb\u8a66\u73a9\u4e00\u4e0b\uff0c\u770b\u770b\u503c\u4e0d\u503c\u5f97\u6295\u8cc7\u3002<\/p>\n\n\n\n

\"\"\/
GetResponse Pricing <\/figcaption><\/figure><\/div>\n\n\n\n
\"\"\/
Mailchimp Pricing<\/figcaption><\/figure><\/div>\n\n\n\n
\"\"\/
ActiveCampaign Pricing<\/figcaption><\/figure><\/div>\n\n\n\n

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6. List Management \u540d\u55ae\u7ba1\u7406<\/strong><\/h3>\n\n\n\n
\"\"\/<\/figure><\/div>\n\n\n\n

\u540d\u55ae\u7ba1\u7406\u5c0d\u65bcEmail Marketing\u4f86\u8aaa\u4e5f\u662f\u975e\u5e38\u91cd\u8981\uff0c\u597d\u7684\u540d\u55ae\u7ba1\u7406\u6703\u8b93\u4f60\u7684\u5b50\u5f48\u66f4\u52a0\u7cbe\u6e96\u767c\u5c04\u5230\u4f60\u7684\u5ba2\u4eba\u8eab\u4e0a\uff0c\u5229\u7528Tags, Segments\u7b49\u529f\u80fd\u5c07\u540d\u55ae\u5206\u985e\uff0c\u4ee4\u4f60\u7684\u96fb\u5b50\u90f5\u4ef6\u80fd\u78ba\u78ba\u5be6\u5be6\u5730\u51fa\u73fe\u5728\u6b63\u78ba\u76ee\u6a19\u53d7\u773e\u773c\u524d\uff0c\u4f7f\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u7684\u6210\u6548\u52a0\u500d\u3002<\/p>\n\n\n\n

\u5728\u9019\u65b9\u9762\uff0c\u4e09\u500b\u8edf\u4ef6\u90fd\u63d0\u4f9b\u4e86\u4e0d\u932f\u7684\u540d\u55ae\u7ba1\u7406\u670d\u52d9\uff0c\u7686\u53ef\u4ee5\u8b93\u4f60\u5c07\u96fb\u90f5\u806f\u7e6b\u4eba\u5206\u985e\u5230\u4e0d\u540c\u7fa4\u7d44\u3002\u4f46\u5176\u4e2dActiveCampaign\u7684\u540d\u55ae\u7ba1\u7406\u7cfb\u7d71\u662f\u6700user-friendly\u4e14\u6709\u6548\u7684\uff0c\u5141\u8a31\u4f60\u70ba\u6f5b\u5728\u5ba2\u6236\u8a55\u5206\uff0c\u6839\u64da\u8a02\u95b1\u8005\u7684\u884c\u52d5\u5206\u914d\u5206\u6578\uff0c\u80fd\u70ba\u672a\u4f86\u7684\u71df\u92b7\u6d3b\u52d5\u4f5c\u51fa\u66f4\u91dd\u5c0d\u6027\u7684\u5b9a\u4f4d\uff0c\u78ba\u5be6\u4ee4\u6211\u5370\u8c61\u6df1\u523b\u3002 <\/p>\n\n\n\n

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\u7e3d\u7d50 <\/strong><\/h2>\n\n\n\n

\u4e09\u500b\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u670d\u52d9\u5e73\u53f0\u90fd\u6709\u5176\u512a\u52a3\uff0c\u6240\u4ee5\u6211\u5f88\u96e3\u70ba\u4f60\u4f5c\u51fa\u9078\u64c7\u3002\u8981\u627e\u5230\u6700\u9069\u5408\u4f60\u7684\u5e73\u53f0\uff0c\u4f60\u9700\u8981\u8003\u616e\u7684\u662f\u4f60\u5be6\u969b\u9700\u8981\u53ca\u50f9\u9322\u9810\u7b97\u3002<\/p>\n\n\n\n

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Mailchimp vs ActiveCampaign vs GetResponse: Which one is Better? Mailchimp, GetResponse & ActiveCampaign are the three most common Email marketing service providers in town. These are competitive and leading service providers that will help set up your email marketing campaigns to boost your business within the blink of an eye. If you are looking for a high-performance email marketing platform […]<\/p>\n","protected":false},"author":6,"featured_media":21251,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[104],"tags":[],"class_list":["post-21232","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-zh"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.kickads.co\/zh\/wp-json\/wp\/v2\/posts\/21232","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kickads.co\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kickads.co\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kickads.co\/zh\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kickads.co\/zh\/wp-json\/wp\/v2\/comments?post=21232"}],"version-history":[{"count":0,"href":"https:\/\/www.kickads.co\/zh\/wp-json\/wp\/v2\/posts\/21232\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kickads.co\/zh\/wp-json\/wp\/v2\/media\/21251"}],"wp:attachment":[{"href":"https:\/\/www.kickads.co\/zh\/wp-json\/wp\/v2\/media?parent=21232"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kickads.co\/zh\/wp-json\/wp\/v2\/categories?post=21232"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kickads.co\/zh\/wp-json\/wp\/v2\/tags?post=21232"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}